About Joas
Joas is a sustainable handcrafted Jewellery brand, led by Metalsmith Ria Chatterjee, crafting one-of-a-kind brass jewellery that embraces imperfections and fluid designs. Inspired by the artistry of paint strokes, Joas began with the Stippling collection, translating delicate textures into metal. Each piece is an expression of heritage, culture, and craftsmanship, blending traditional techniques with contemporary aesthetics. Rooted in authenticity, Joas creates timeless, sculptural jewellery that tells a story—imperfect yet bold, organic yet refined. Explore handcrafted brass jewellery, designed to be as unique as you.
At Joas, we are a conscious jewellery brand committed to reducing our carbon footprint while creating timeless, handcrafted brass jewellery. We believe in ethical craftsmanship, making each piece by hand in New Delhi, ensuring no mass production—just thoughtfully designed, one-of-a-kind jewellery that lasts.
Unlike conventional jewellery, we avoid harmful plating processes like gold or silver plating that eventually wear off, leaving pieces unwearable. Instead, we embrace the natural beauty of pure brass, allowing it to age gracefully and remain sustainable, durable, and skin-friendly.
Our commitment to the planet extends beyond our designs. We use recycled and reused materials wherever possible and practice minimal, eco-conscious packaging—you’ll receive only what’s necessary, with digital packing slips and repurposed materials whenever we can.
As a small, independent brand, we take pride in staying close to our craft, continuously seeking ways to reduce waste, maximize social impact, and uphold ethical, handcrafted artistry. In a world of mass production, Joas stands for slow, intentional jewellery that tells a story and lasts a lifetime.